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Who we serve

CPG & Retail

CPG and retail companies generate huge volumes of transaction, supply chain, and customer data, held in systems that rarely agree. We connect it and turn it into SKU-level demand forecasts, inventory plans, and shopper insights, so you carry the right stock and spend promotion dollars where they pay back.

The landscape

What we see most

  • ● Demand that's hard to call by SKU, showing up as stockouts and markdowns
  • ● POS, e-commerce, and supply chain data living in separate systems
  • ● Loyalty and basket data that could say more about who buys what
  • ● Weekly sell-through and category reporting that could free up analyst hours
How we partner

Our approach

For merchandising, marketing, and supply chain teams, a question as simple as last week's sell-through can depend on which system you ask. POS, e-commerce, and supply chain data each tell part of the story. We connect them into one trusted view, then build the forecasting, segmentation, and inventory analytics those teams use to plan the week ahead. The goal is fewer stockouts, sharper promotions, and one demand plan every team works from.

Demand forecasting & planning

ML-based forecasts trained on your own sales history, promotions, and seasonality. We build planning models that anticipate demand at the SKU and location level and feed replenishment planning, so you carry the right inventory and see stockout and markdown risk before the season turns.

  • ● SKU- and location-level demand forecasts
  • ● Promotion and seasonality modeling
  • ● Replenishment and inventory planning inputs

Customer & shopper analytics

Segmentation, basket analysis, and lifetime-value models that tell you who your best customers are and what moves them. We turn transaction and loyalty data into shopper insights that merchandising and marketing can act on, from assortment decisions to targeted campaigns.

  • ● Behavioral and value-based customer segmentation
  • ● Basket affinity and cross-sell analysis
  • ● Customer lifetime value and retention models

Supply chain visibility

End-to-end analytics from procurement through distribution, with inventory tracked in near real time. We give operations a single view of where product is, where it's stuck, and where cost and service can improve across the network, from supplier fill rates to store delivery.

  • ● Near-real-time inventory and stock-position tracking
  • ● Supplier and fulfillment performance analytics
  • ● Distribution and logistics cost visibility
Where do you stand?

Where does your business stand on data and AI today?

Answer 24 yes/no questions in about four minutes. You'll see where you sit on the curve, from Intuition to Autonomy, across six dimensions.

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